Playing now
617
▲ 5.2% 24h average vs the day before
24h average
849
24h peak
1,169
7-day peak
1,623

Player count history

Concurrent players
Retail Tycoon 2: concurrent players
Sampled players
last 24 hours
Retail Tycoon 2: concurrent players1.2K498

Retail Tycoon 2 has 617 players online in the latest RoVitals sample. The highest count RoVitals has recorded since tracking began on Aug 11, 2026 is 3,250, on Sep 6, 2026. Over the last 30 days it averaged 1,138 players, down 26.3% on the 30 days before. It has 340.8M lifetime visits and 516.5K likes.

Performance analysis

Measured on average concurrent players rather than a single spike, Retail Tycoon 2 is up 5.2% day over day, down 11.0% week over week, down 26.3% over 30 days.

Retail Tycoon 2 set its observed peak 66 days ago; its 7-day average is 30% of that peak.

Over the last 14 days, Retail Tycoon 2 was usually busiest in the hour from 17:00 UTC, averaging 1.9× its quietest hour. Across the last 14 whole UTC days it averaged 31% more players on Saturdays and Sundays than on weekdays.

Player counts by period

PeriodAveragePeakChange
Last 24 hours8491,169▲ 5.2%
Last 7 days9861,623▼ 11.0%
Last 30 days1,1382,128▼ 26.3%
Since Aug 11, 2026—3,25094 days tracked

Growth

Metric24h7d30d
Visits gained+34K+303.1K+1.4M
Favorites gained+56+585+3,156
Likes gained+38—
Dislikes gained+0—

Visits, likes & favorites

Cumulative Roblox counters. Visits count game entries, not unique players.

Total visits
340,881,731
Favorites
1,415,017
Likes
516,51688.4% positive
Dislikes
67,849

Rankings

Live players#1,837 · Top 5%
24h peak#1,873 · Top 5%
Observed peak#3,059 · Top 10%
Total visits#573 · Top 5%
Favorites#1,311 · Top 5%
Rating#7,117 · Top 50%
In Simulation#786 of 12,976

Records

Observed peak3,250Sep 6, 2026
Best day for visits+121.5KAug 16, 2026
24h low498
Avg. session (est.)35 min
Tracked sinceAug 11, 2026
Days with recorded data94 days of history

Daily breakdown

Day (UTC)Avg playersPeak playersVisits gained
Nov 11, 20268071,169+36.5K
Nov 10, 20267871,082+34.2K
Nov 9, 20268411,218+37.9K
Nov 8, 20261,1971,623+56.2K
Nov 7, 20261,1371,596+56.9K
Nov 6, 20268541,203+43.6K
Nov 5, 20268071,096+42.4K
Nov 4, 20268741,150+37.7K
Nov 3, 20269401,344+42.7K
Nov 2, 20261,0211,491+45.5K
Nov 1, 20261,2231,739+55.7K
Oct 31, 20261,1631,566+55K
Oct 30, 20261,0481,477+48.4K
Oct 29, 20261,0321,404+46.4K
Earnings model & assumptions

Roblox does not publish this game's earnings. These scenarios use an assumed monetization rate.

Illustrative daily range
$52 – $460
30 days at unchanged activity and assumptions
$1,500 – $14,000

Modeled from average concurrent players, assumed earned Robux per player-hour by genre, and a fixed $0.0038 per earned Robux. These are not reported game earnings. The range is the central model divided and multiplied by three, not a confidence interval; actual earnings may fall outside it. Special DevEx rates, purchases, revenue shares and expenses are not modeled. Not financial data. Model assumption for this game: 2 earned Robux per player-hour. Formula and limitations.

Visits history

Retail Tycoon 2: total visits
Total visits
last 30 days
Retail Tycoon 2: total visits340.9M339.4M

Compare Retail Tycoon 2

Side-by-side player counts, peaks and growth against games of a similar size.

Frequently asked questions

How many people are playing Retail Tycoon 2 right now?

Retail Tycoon 2's latest recorded count is 617 concurrent players on Roblox, sampled at 2026-11-12 10:39 UTC. That is 27% below its average over the last 24 hours.

What is Retail Tycoon 2's highest recorded player count?

RoVitals began tracking Retail Tycoon 2 on August 11, 2026; its observed peak, the highest count sampled since then, is 3,250 on September 6, 2026; earlier peaks and peaks between samples may be higher.

Is Retail Tycoon 2 growing or dying?

Over the past 7 days Retail Tycoon 2 averaged 986 concurrent players, down 11.0% on the 1,108 of the week before. Over the past 30 days it averaged 1,138, down 26.3% on the 1,545 of the 30 days before.

How many visits does Retail Tycoon 2 have?

Retail Tycoon 2 has been played 340,881,731 times in total, 1,435,538 of them in the past 30 days.

How many likes does Retail Tycoon 2 have?

Retail Tycoon 2 has 516,516 likes and 67,849 dislikes on Roblox, 88.4% positive among recorded votes. It has 1,415,017 favorites. These are game totals, separate from its concurrent player count.

How much money does Retail Tycoon 2 make?

Roblox does not publish Retail Tycoon 2's earnings. The RoVitals illustrative model gives roughly $52–$460 per day using average concurrent players and an assumed genre earnings rate. This is a model scenario, not reported revenue or a confidence interval; actual earnings can fall outside the range.

Description from Roblox, by Secondhand Studios

Thank you for 300 Million visits! 1.8.2.2 | 2025-05-14 📷 Fixed overhead camera shaking bug 🐛 Fixed mobile restocking bugs 1.8.2 | 2025-02-13 🎈 Added balloon decorations- heart shaped ones too! 🏠 Added a wooden fence decoration 🧻 Added paper goods as a sellable 🔐 New one-way gates gives you better control over your customers pathing 🛠️ Improved vehicle performance on low end devices 🐦 Check out our social links below to keep in touch 📝 Full Changelog: devforum.roblox.com/t/858524

More by Secondhand Studios

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History since Aug 11, 2026. Data methodology.